Kubla
Kubla is a creative agency and art direction studio based in Porto San Giorgio, in the Marche region of Italy. We work as a single point of contact: one head guiding every phase, from strategy to the last file delivered.
Our strength is total, continuous art direction: following a brand over time, not handing it a project and disappearing. Even when the work is a one-off — a corporate film, a seasonal shoot, a trade show stand — what the client gets is the same: a single person answering for all of it.
Most of the work we do in-house. When a photographer, a filmmaker, a web designer or a social media manager is needed, we choose them and coordinate them ourselves, sizing the team to the brief and the budget. The budget isn’t a constraint discovered at the end: it’s a starting fact, and it decides how something is done, never whether it can be done well.
We use artificial intelligence where it adds something: images that couldn’t otherwise be produced, whole worlds that would cost a campaign. It applies to fashion as much as to manufacturing and services — and it always stays inside the brand’s codes, because the test isn’t “does it look real?” but “is it recognisable?”.
What we do
Art and creative direction
Brand identity and naming
Advertising campaigns
Corporate photography and film
AI-generated content
Social media and digital content
Editorial, packaging and catalogues
Exhibition design, stands and trade shows
How we work
- 01
Understand first
Every project starts with an honest reading of the brand and its market. Even when the outcome is an image, the decision is strategic.
- 02
Then decide
One idea, not five equivalent options. We bring a direction, argue for it and stand behind it — and that direction includes how the budget gets spent.
- 03
Then produce
Quality is decided on set and in post. We follow production and coordinate everyone involved, because that is where a good concept is won or lost.
The decks contain client strategy and data: some are open, others we send on request.